MINI Roadster Goes Top Less in Cheeky Peep Show Ad

Here's proof that you don't necessarily need to employ a bunch of Hollywood stars and break the bank to make a successful commercial that has the potential to become a viral hit on the web.

Mini's new "Peep Show" ad for its recently launched two-seater Roadster model is short, sweet and to the point. And you can watch it for yourself in the video that follows after the break.

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Watch a Couple of Imbeciles Roll Over a Mini Hatchback [NSFW]

MTV's "Jackass" television series showed us that there's really no limit to what some people may do for some attention and better ratings, which is why we're going to take the following incident with not a grain, but a bucket load of salt.

The video is from a one "Jeff Buff" who apparently wants to be crowned a YouTube star through his clips. It shows Jeff with another guy driving a stick-shift Mini hatchback from 2002 for 'bout 15 seconds before they roll over and land upside down.

If any of you happen to have addition info, leave us a comment after the jump.

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MINI Spices up Countryman Crossover with 215-horsepower JCW Variant

The largest Mini of them all, the Countryman crossover, will soon accept a new member into its family as the BMW Group owned British automaker will debut the John Cooper Works (JCW for short) model at the upcoming Geneva Motor Show.

The new JCW Countryman is fitted with Mini's all-wheel-drive system known as ALL4 as standard with power coming from the latest iteration of the firm's 1.6-liter four-cylinder gasoline engine featuring a twin-scroll turbocharger, direct injection and a variable valve control system.

In European specification, the turbo'd unit is rated at 215bhp (218PS) and 280Nm (207 lb-ft) of peak torque or 300Nm (221 lb-ft) with the overboost function.

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